Немецкие овчарки Казахстана

[susmitan]

You couldn't escape the countless posts about social media, its growth, and more. More than a fashion phenomenon, it is a real reversal of power between the brand and consumers... Faced with these developments, the company must adapt and it is in this context that the profession of community manager was born. Web marketing asia email list often when we talk about community management we associate its missions with the promotion of its employer online. However, its missions are much more complex and its position in the company much more delicate, halfway between the company and the consumers. In my opinion, the job of community manager has 3 dimensions: dimension 1: spokesperson for internal users… participation in the development of the offer improved customer service dimension 2: spokesperson for the brand externally… build, develop and animate a community around the brand. Monitor and develop your employer's online reputation.

Etc dimension 3: creator of the link between the brand and the users... The company is not used to working like this. It is not necessarily against taking user expectations into account. She knows her business will benefit, but she doesn't know how to proceed. The community manager is therefore intended to participate in the asia email list of organizational and structural mechanisms that will create a real link between users and the brand. These mechanics will aim to make exchanges, returns, etc. More fluid. It is ultimately about building the bridge between individuals and the company. Of course, we will see community managers who will only be spokespersons for the brand on the web. But this approach is not viable in the long term, the company will lose credibility, don't you think?

For this second point, it is therefore the fan page that wins promoting and animating… for the group... Only one free promotion solution: sending a message to members without the possibility of segmenting the email. For the fanpage... The choice is less limited. We can send a message to the fans as for the group but by segmenting it by asia email list and gender. Practical for a clothing brand for example. Nb : for emails, regardless of the solution chosen, the number of emails is limited to 5000. This is still more than enough in most cases. You can add a fan box to your site (like the one you can see on the right column). It's a good way to promote the page and benefit from visits to your site. In one click, the visitor can become a fan. In facebook profiles, the info tab displays the pages the member follows. The fan pages will also appear in the friend suggestions (on the right on the facebook home page once connected).

Groups don't... Concerning natural referencing, the two types of pages are indexed in the engines but we cannot say that these shine by their positioning. It will therefore not be necessary to rely on seo to promote it. To finish on the promotion of fan pages, note that via the static fbml application, html can be used to make the pages more attractive (an example: the tabs of the sunkist soda fan page ), we can thus make a little more branding. For the asia email list aspect, it is definitely the fan page that wins, especially since the fan page provides attendance statistics. So fan page or group? As you will have understood, the fan page, despite a greater investment of time at the start, allows many more things than the group. It is therefore for the fan page that my choice is made concerning webmarketin & co'm. The following… I will stop the animation and the promotion of the group.

I leave it active in case members want to continue chatting with each other. All facebook communications will be centered on the fan page. Thought topics offered on the group forum will now be on the fan page forum. I will also see to repatriate the thoughts already online. To summarize on the fan page, you will find: the latest blog articles with the asia email list of reacting, the latest articles written for other blogs as part of guest-blogging, regular topics of reflection in order to exchange between professionals and people interested in webmarketing (initially on the group), the discoveries and watches of the fans (initially on the group), and other animations that will come little by little according to the news. Of course this space is intended to be collaborative, without your participation, the fan page will not have much meaning, so I invite you to share your discoveries and present your projects and sites on this space. See you now on the fan page .